Cardio Thene

The literal definition of the brand name is inspired by “Athena”, the Greek goddess associated with wisdom and strategy, and “Cardio” refers to the heart. Brand Scope: Healthcare We connect people’s EKG/ECG captured by smartwatches and allow them to share it with their doctors so they can read it. This logo had to be presented in a minimal form to stay in mind more, and I had the challenge of using letters and combining them with a symbol of the general concept of the work because simplicity and staying in the mind of the audience were the first goals of the client.